The Brisbane Lions today announced a two-year partnership with Sportsbet.com.au as the Club further expands its family of high-quality commercial partners.
The six-figure sponsorship will by based 100% across the Club’s digital properties including desktop, mobile, app and email.
Integrated content will help provide members and fans with all the key information they need ahead of each weekend’s game.
Sportsbet has been established for over 15 years as Australia’s premier internet betting and entertainment website.
Brisbane Lions CEO Greg Swann said partnering with a premium brand like Sportsbet would continue to strengthen the Club’s off-field position.
“Sportsbet is a market leader and we are really happy to welcome them to the Lions family,” said Swann.
“The digital space is a highly competitive area where we want to be proactive in providing the best content to our fans and members, and this partnership greatly increases our ability to do exactly that.
“The Club is excited at the commitment of Sportsbet as well as number of other new partners – it shows that the Club is well on track to success both on and off the field.
The Sportsbet partnership comes after the announcement earlier this month of a three-year agreement with Australian premium Infant Formula manufacturer Camperdown Dairy International as Major Partners alongside long-term supporters Vero Insurance.
To mark the launch of the partnership, Sportsbet are offering a free Lions home Guernsey to any fan who signs up to Sportsbet.com.au and places a minimum first bet of $50 or more (T&Cs apply. 18+ only). To find out more about this promotion, click here.
Sportsbet is committed to Responsible Gambling and making sports betting a fun and entertaining experience while protecting those with potential gambling issues.
They aim to enable people to make informed decisions about their participation in gambling and, if harm has occurred, to provide access to gambling help services.
For more information on Responsible Gambling, please go to http://www.sportsbet.com.au/
